Dr. Chris Giezing, founder of Aesthetic Lab in Hazelwood, Pretoria says the days when grey power ruled the world are gone. Brotox seems to be the shortcut to a younger you and the next best thing for some self-confidence among men.
According to Forbes Magazine, there is a direct correlation between one’s looks and one’s occupational success. Let’s face it – the job market is highly competitive, and men increasingly feel pressured not only to be successful in what they do, but also to look the part. That means they want to look more youthful, attractive and energised, especially when they’re up against Millennials who have the social know-how and are eager to replace them. Since social media has boomed in popularity and impacts people on so many platforms, everyone – including men – want to look their best.
Men are often unaware that there are procedures that can address their ageing concerns and many men might be afraid of being dubbed a softy for caring about their looks. Still, some men would prefer looking a bit more masculine with certain features that might catch the eye. This includes a prominent jaw, jutting chin, thick and horizontal brows, high and angular cheekbones and full lips. A defined, square jaw and chiselled cheeks are analogous with power, dominance and authority and whether we like to hear it or not, the Duke University has found that executives with well-defined masculine features are viewed as more accomplished and knowledgeable. The selfie generation seems to view Botox® and fillers as part of regular maintenance. If a little non-invasive surgery is what it takes to boost your self-confidence and self-esteem on both the professional and dating scenes, we say: Why not?
The term Brotox is an informal slang word that stems from the words brother and Botox®. It is similar to the better-known filler injections that women often get to smooth out lines and sagginess that come with age. Brotox includes three FDA approved injectables, namely Botox®, Dysport® and Xeomin® and it seems that more and more men are standing in line for this minimally invasive procedure to reduce lines and wrinkles. Fillers work wonders to reshape the face in fine and remarkable ways. If it is done professionally and injected correctly, it can add volume to your chin, jaw, nose and cheeks to modify the shape. It also volumizes cheeks that are sunken due to ageing and simultaneously softens smile lines.
There you have it, men. If you’d like to get rid of that frown lines, it looks like Brotox is the answer!